Sage’s GRACE Fly Rod Raises Over $14,000 for Casting for Recovery
The partnership of Sage Manufacturing and Casting for Recovery on the GRACE rod has successfully raised funds for the organization’s work with breast cancer survivors, recovery programs and support.
Read more in the press release below.
Sage’s GRACE Fly Rod Raises Over $14,000 for Casting for Recovery
For Immediate Release:
February 6, 2014 (Bainbridge Island, Wash.) – Fly fishing industry leader, Sage Manufacturing, partnered with the breast cancer non-profit Casting for Recovery (CfR) in 2013 to raise funds for the organization. Sage committed a portion from every sale of the GRACE rod to go directly to CfR to support its work. Sage is pleased to announce that $14,050 was raised for CfR through the 2013 GRACE program.
Casting for Recovery is dedicated to giving women powerful tools to overcome the mental and physical challenges of being diagnosed with breast cancer. The CfR quality of life program takes women on multi-day retreats and teaches them to fly fish at no cost. Donations allow CfR to offer its programming to more women in need of support.
“We’re thrilled about the success of the GRACE rod, and so grateful for the generous contribution from Sage,” says Whitney Milhoan, the executive director of CfR. “The GRACE rod is beautiful and performs with the same amazing quality Sage is known for, but what makes this partnership extra special is knowing that the team at Sage really believes in the mission of Casting for Recovery.”
“The GRACE rod expresses Sage’s enthusiasm to help breast cancer survivors the best way we know how—by building an elegant fly rod that’s comfortable to cast,” comments Sage marketing manager, Eric Gewiss. “We couldn’t be happier about the success of the GRACE rod and our contribution to this great organization.”
About Sage:
Founded in 1980, Sage was created with one idea in mind—to build the world’s finest performance fly rods. Passionate about creating fly fishing products that continually exceed expectations, Sage strives to seek performance advantages through new materials and designs based on a foundation of research and innovation. Sage also offers fly reels, fly lines, apparel, accessories and luggage for avid anglers. For more information, please visit www.sageflyfish.com Connect with us on Facebook, Twitter, Google+ and Vimeo.
About Casting for Recovery®:
(CfR) is a 501(c)(3) nonprofit created to enhance the quality of life of women with breast cancer by providing free retreats to promote and support mental and physical healing. Casting for Recovery’s program combines counseling, medical information, and the therapeutic sport of fly-fishing. Retreats are offered at no cost to women at any age and any stage of breast cancer treatment and recovery.
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