Feather-Craft's Ed Storey Dies

August 8, 2008 By: Marshall Cutchin

Word began circulating on Tuesday that Ed Storey, founder of the mail order company Feather-Craft, died on Sunday. Feather-Craft was created in 1955, and Storey built his business around mailed “bulletins” — completed without a spell-checker, according to those on his list — but later started one of the most successful catalogs in the fly fishing supplies and gear business.