Badfish Stand Up Paddle Board

Offering better viewing for sight fishing, the new inflatable Stand Up Paddle board from Badfish is ideal for high mountain and flats fishing, with its 40 inch width and 11 foot length compacting into a back pack it is easily portable, weighing under 40 lbs. And after receiving an enthusiastic response at the International Fly Tackle Dealers Show, will be available from Boardworks in early November.

Read the press release in the extended entry.

Stand Up Paddling Comes to the World of Angling

International Fly Fishing Tackle Show
Reno, Nevada
August 24, 2012
Contact: Gretchen Gamble, Boardworks Surf Marketing Director

“I am somewhat surprised” said Boardwork Surf’s Bob Rief. “At the Outdoor Retailer in the first week of August where we introduced our new Stand Up Paddle inflatable fishing board under the Bad Fish label. It’s a cool and revolutionary inflatable product: its 40 inches wide, 11 feet long, absolutely stable, and comes in an easy to use back pack.  Intermixed among the outdoor retailers were quite a few anglers. Their response was very enthusiastic; when Randi Swisher invited us to the Fly Fishing Tackle show, we jumped at the chance. I had a small booth at the very cool and authentic IFTD show and was amazed at the response to the board by Guides, retailers and peers among the wholesaler community.

At the show it became apparent that the Bad Fish’er presents some real advantages to the high mountain and flats angler: the board is compact and easily portable. It comes with back pack, pump, repair kit . Our 2 and 3 piece paddles fit easily in the back pack. Total weight is under 40 pounds.

From a fishing point of view, the advantages are far greater than simple portability…sight fishing above the water (not in it) will be more productive…bottom conditions like coral, mangrove swamp or mud are all irrelevant and of course, an angler can cover far more water with a paddle.

The Bad Fisher will be available from Boardworks in early November. The MSRP is $1599. I encourage anyone who would like to know more to check out the website   or email us at info@boardworkssurf.com.”

About Boardworks – At Boardworks our goal is to share our love for water sports and the lifestyle that surrounds them. We work to promote respect for the planet; it’s creatures and each other while making stand up paddling and surfing more fun for more people.

 Based in Encinitas, CA. Boardworks represents some of the best shapers in the world and brings their premier SUP and Surf models to the global water community.  Manufactured with our proprietary construction technologies. Our SUP brands include Infinity, Rusty, Paddle Surf Hawaii, Morrelli and Melvin, Badfish Standup Paddle, Dennis Pang, and Ohana; our Surf brands include Von Sol, Hynson, Aipa, Kane Garden, Dewey Weber, Bruce Jones, Eaton and Hansen.

Gretchen Gamble
Boardworks Surf
364 2nd Street #1
Encinitas, CA 92024
760-722-8536
gretchen@boardworkssurf.com
www.boardworkssurf.com

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