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Filmmaker Pete McBride on “I Am Red”

November 10, 2014 By: Erin Block

In a recent video interview with National Geographic, filmmaker Pete McBride discusses why he chose to make a film “I Am Red,” about the endangered Colorado River. “For me the goal is to captivate the general public,” says McBride, “We want to get people who don’t have  a reason to care, to care. That’s the hope.”