Ross Adds 12-Weights to Essence Fly Rod Series

Beginning June 1, Ross will offer the largest size of Essence fly rods yet, adding a 4-piece12-weight in all three Essence series. The very affordable FS (“medium-fast” action) will be priced at $129, the FC (faster) at $179, and the FW (faster still) at $229 MSRP.

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Ross adds 12wt. Rods to the Essence Series of Fly Rods
Ross is pleased to announce the addition of a 1290-4 in each of the three Essence series — FS, FC and FW. The new fly rod models will be available June 1, 2009!
All three series are manufactured with a “Ross Exclusive” proprietary graphite design, resulting in rods that are smooth casting, sensitive and precise. The Essence series fly rods carry line effortlessly when casting in close, or reaching out to far away targets. All three series are powerful and sturdy, yet light enough to minimize fatigue with long days on the water.
The Essence series fly rods have been assigned graphite designations of R-1, R-2 and R-3 to highlight design differences. While the fundamentals of each series remain true to the design, a higher numbered R-Value indicates a slightly more progressive action. All three series are 4-piece rods that ship complete with a rod sock and rod case. These fly rods set a new standard for what an angler should expect from an affordably priced fly rod. For the money, there is not a better value on the market today!
For more information about these rods and other Ross products, please visit the company online at

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