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Sage’s Summer “On The Water” Tour

Sage has announced its On The Water tour for 2016, with ten stops around the Western U.S. The events will feature demo fly rods and reels, Sage staff on hand to talk fishing, On The Water schools, BBQs, giveaways, and … more

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Tidal Roots Launches with New Website, Boards & More

New England based-Tidal Roots has announced a complete re-branding and new website, along with new boards called The Bluefin and the Sun Rise. Read more in the press release below.

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RIO’s New InTouch Salmo/Steelhead Line

The new InTouch Salmon/Steelhead line from RIO Products is designed to meet the unique needs of anglers targeting large anadromous species. Read more in the press release below.

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Video: Umpqua – Ambi-Sling ZS Sling Pack


Luke Wennik of Umpqua Feather Merchants explains the new uniquely designed Ambi-Sling. Umpqua says: “There is no right way to wear a sling. Some right-handers prefer it on their left shoulder to minimize interference with their cast and others prefer … more

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Video: Hardy Ultralite CADD Reels


Howard Croston, brand manager for Hardy, gives MidCurrent the heavy on the exceptionally light Ultralite CADD series of fly reels from the company.

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Partridge Launches Barbless Salmon Double

Partridge of Redditch has announced the release of their the PATRiOT Salmon Double hook in a barbless model. Mark Hamnett of Partridge explains: “We have been making barbless salmon singles for many years now but think we are the first … more

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Video: New Hardy Rod Series


Howard Croston from Hardy explains the newest series of rods from the manufacturer for 2016.

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Video: Tenkara USA Line “Keeper”


Daniel Galhardo of Tenkara USA gives us some insight on the company’s newest product called the “Keeper.” It’s a “tenkara line holder solution that also incorporates an integrated fly box, holds two tenkara lines, or tenkara line and tippet as … more

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Hareline Dubbin Finds New Owner

Upon the retirement of founders Bob and Nelda Border, Hareline Dubbin, Inc. has been acquired by Bill Keough, grower-processor of premium natural fly-tying feathers. Read more in the press release below.

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Howler Brothers Launches Spring/Summer 2016 Line

From quick-dry shirts to board shorts and the popular Howler Snapback hat, Howler Brothers has announced new products for their 2016 Spring/Summer line. Read more in the press release below.

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