Simms is helping the fight against breast cancer with their recently released Pink Wading Belt, available for a limited time only. All profits will go to Casting for Recovery®, an organization dedicated to the quality of life of women with breast cancer by providing fly fishing retreats designed to promote and support mental as well as physical healing.
Read more in the press release below.
Exclusive Simms Offer for Breast Cancer Awareness Month, Profits from Pink Wading Belt Benefit Casting for Recovery®
BOZEMAN, Mont. (Oct 1, 2013) ct 1, 2013) – Simms is taking the fight against breast cancer to the river this October.
For a limited time only, Simms is offering an exclusive Pink Wading Belt with all of the profits going to Casting for Recovery®, an organization that enhances the quality of life of women with breast cancer by providing retreats designed to promote and support mental and physical healing.
“The extended Simms family has, like a lot of families, been touched by breast cancer,” says Diane Bristol, Senior Director of Marketing and Brand Management. “When the opportunity arose to produce a limited edition product to provide support of Casting for Recovery, it was a no-brainer.
The two inch Pink Wading Belt ($24.95) is made in Bozeman, Montana in Simms headquarters and comes complete with a Simms Trout molded buckle. All belts will ship directly from Bozeman for a limited time and are available only atsimmsfishing.com.
All profits from the sale will go to the Manchester, VT, based non-profit Casting for Recovery® which since 1996 has conducted over 400 retreats for over 5,600 women with breast cancer. For more information, visit castingforrecovery.org.
About Simms Fishing Products: Established in 1980, Montana-based Simms is the preeminent manufacturer of waders, outerwear and technical fishing apparel and accessories. Simms’ new 60,000 square foot facility in Bozeman is the country’s only manufacturing facility for fishing waders. The full line of Simms gear is available at specialty and large format retailers across North America as well as www.simmsfishing.com. For more information on Simms, please visitwww.simmsfishing.com. Media contact is Rich Hohne (406-922-1243 or firstname.lastname@example.org).