Greenfish‘s mission is to promote recreational fishing and improve fisheries by encouraging sustainable fishing practices such as catch and release. They have partnered with various companies and organizations that they support financially as well as philosophically. Through the “GreenFish Gives” program, each time you buy a product from Greenfish, you can select one of their partner organizations where you would like a portion of your purchase to be donated. GreenFish then makes a quarterly donation to each of these groups.
Through their partnerships, conservation efforts and branded merchandise, Greenfish “is spreading the word to help build awareness and shift attitudes toward responsible, sustainable fishing.” Visit the Greenfish shop to purchase Greenfish T-shirts, hats, hoodies, and decals.